Josh . Specialist Writer
Editorial, Blog, Publication, PR, Social Media.
I left New Zealand in 2001, with a ticket to Australia and a BA in Anthropology under my arm. After surfing through Sydney for a year I decided (in typical antipodean fashion) to leave for London. This was where my writing career began; with an editorial assistant post at Dazed & Confused Magazine, under one of my generation’s most visionary publishers, Jefferson Hack.
I moved to Melbourne in 2004, where I’ve since written for lifestyle/pop-culture publications Dazed & Confused, Russh, VICE, Oyster, Black (NZ), The Big Issue, Pop Manifesto (New York), and more. I’ve banged the keys for Australian web giants The Thousands, Lifelounge and Yen, too.
As a copywriter for print, radio and web, I’ve had clients in publishing, music, fashion, design, art, business, and photography. I’ve also delivered for agencies Supermarkart and Virtue; and their clients, 81 Hours and adidas Originals, respectively.
Until recently, I was the PR & Marketing Manager at Speak n Spell Music. Beyond guiding the brand’s artists and releases through innovative marketing strategies, I was responsible for crafting the reams of copy needed across print, web and direct. I now freelance as a publicist and music consultant - specialising in digital - with a number of music and agency clients on the hop.
I’m also writing a book with a local design guru and co-founder of Is Not Magazine. It’s a ‘How Not To’ book for aspiring creatives, to be filled with hilarious, cautionary anecdotes from established creatives – detailing the mistakes they made on their way to the top.