Andrew . Digital Director
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Andrew . Digital Director

Senior
Specialties - Website, Strategy, Mobile, Social Media, Interactive.

A multiple award winning Executive / Creative Director and Idea Engineer (D&AD / Cannes Lions / iF Design Award / Red Dot Award / Webby Award / The FWA / New York Festivals / EuroBest / Art Directors Club)
 
Experience gained across the markets of North America, Europe, and Asia. A creative strategist to CEOs, CMOs, and SVPs.  And for some of the worlds most iconic brands within the Automotive, Technology, and Telecommunication sectors I have been a digital evangelist.
 
For the launch of Samsung’s MP3 player I have radicalised the youth of Europe. Expressing their passion for music through K-pop inspired UGC social content.
 
On the streets of Sydney I have undressed models and from the suburbs told stories of mischievous fun-loving kids set free with Samsung camcorders.
 
From the backdrop of London I have told love stories emanating out of the hearts and minds of fashionista teenagers - sharing dreams through the lense of a Samsung digital camera.
 
For the launch of a mobile phone I have graced the company of Russian mafia whilst shooting action-packed interactive movies on the streets of Moscow.

I have branded electro-beat music, pop videos, and viral films - shot from the hips and lips of Seoul's K-Pop royalty - unleashing content onto the omnipresent smartphones of South Korea’s youth.
 
I have sculpted out of my imagination multi-player online racing games for BMW - and driven the brand across the planet. Blurring the line between film noir, MTV, and Playstation graphics.
 
For the launch of the X5 I have taken BMW on an extreme sightseeing tour across Europe, Asia, and North America. Attempting to break land speed records I have driven BMW on an exhilarating adventure to the highest and lowest points on planet earth.
 
I have pushed the boundaries of interactive branded entertainment. I have engaged and entertained consumers from all over the world.
 
So what’s next? Lets explore together!

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